This week’s discussion is all about failure. Steve Jobs founded NeXT, Thomas Edison created a process for mining iron ore, Richard Branson had several failures with the Virgin Brand (from Virgin Cola to Virgin Music), and the list goes on.
Conduct a Google search on some of the more spectacular failures in business that have happened over the years. Then, discuss the following:
- What was the initial innovation that was devised?
- Why did it fail?
- What happened as a result of the failure – what were the outcomes of the venture?
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