business environment

Task 1 – The organisational purposes of businesses.

For your selected organisation:
a) List three of the organisation’s major objectives and explain how the achievement of
these might be monitored.
b) Identify the organisation’s main stakeholders. Suggest how the organisation can
improve the effectiveness of its stakeholder engagement so that their expectations are
met.
c) Explain the ways in which the organisation exercises its environmental (green)
responsibilities.
Task 2 – The nature of the national environment in which businesses operate.

a) Compare and contrast transitional and emerging economies. Use examples to support
your answer. What do you conclude?
b) Describe and discuss the characteristics of the recovery phase of the business cycle.
How might governments maximise the opportunities for businesses in this phase?
c) For your chosen organisation, explain how competition is regulated within the industry
in which it operates.
Task 3 – The behaviour of organisations in their market environment.

a) What are the characteristics of perfect competition. To what extent does your chosen
industry’s structure fit with your definition?
b) Identify and critically evaluate the effectiveness of the barriers to new entrants wanting
to compete in your chosen industry?
c) Describe and discuss some ways in which your organisation adapts to its cultural
environment.
Task 4 – The significance of the global factors that shape national business activities.

a) With reference to your selected organisation, explain the importance of international
trade and the extent to which its products and services are localised for overseas
markets.
b) Explain the challenges for UK businesses undertaking business activities in an
emerging market. What do you conclude?
c) Identify and discuss one way in which debt crises within the Eurozone (e.g. Ireland,
Greece) might impact on UK businesses.

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