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Instructions:
around 250 words each.
Question number one:
Requirement 1: Using information from Dorner. Doetrich’s book : The logic of Failure: recognizing and avoiding error in complex situations chapters 1 through 4, consider the following situation.
Requirement: 2. your product/industry for questions one will consist of consumer apparel.
Requirement :3. AREA OF MARKETING: Your answers to this question will deal with consumer behavior, business to business marketing, and distribution
Requirement 4: better use your own words and opinions, it doesn’t matter how you think.
As a result of climate change, and the development of genetically engineered grains and fruits, food is able to be grown in drier areas and in wetter areas than in the past. However, what we now think of as prime agricultural land is not nearly as productive as it was in the past if the crops grown are organic and not engineered.
Genetic engineered foods have their critics, and at least 30% of the world population is afraid that the use of genetically engineered food will result in their becoming dependent on, or addicted to the genetically engineered food.
Based upon your group number analyze the implications of this change in your business sectors environment.
Consider what strategies or tactics you may have to employ in order to maintain your market position.
What are some of the unexpected consequences that will arise as a result of your answers and/or proposed tactics-strategies?
If appropriate to explain the unexpected consequences that you believe might arise, give examples.
Question number two:
Requirement 1: Using information from the book the book Marking:2011-2012 student edition, 5th edition, Charles w.lamb; joseph f. Hair:: carl McDaniel, u can also using wall st journal for examples.
Requirement: 2. your product/industry for questions one will consist of consumer apparel.
Requirement :3. AREA OF MARKETING: Your answers to this question will deal with product development, product life-cycle, and product management.
Requirement 4: better use your own words and opinions, it doesn’t matter how you think.
As a result of economic growth, demand for products and services are out stripping the ability of business to provide either the needed raw materials or the finished goods and services that are demanded. Differences in the growth rates of geographic areas means some materials or products are available in excess of the local demand while others are hard to come by.
Information on particular product or raw material availability is instantly available through the use of the Internet and new product recognition software that allows the wearer or user to look at something and immediately get the information that is available on that product, location, or service.
How will this affect the way that business is done, be specific to your product-industry and marketing area.
Question number three:
Requirement 1: Using information from the book the book Marking:2011-2012 student edition, 5th edition, Charles w.lamb; joseph f. Hair:: carl McDaniel, u can also using wall st journal for examples.
Requirement: 2. your product/industry for this question Will heavy equipment manufacturers such as Caterpillar and Komatsu.
Requirement :3. AREA OF MARKETING: Your answers to this question will deal with product development, product life-cycle, and product management.
Requirement 4: better use your own words and opinions, it doesn’t matter how you think.
The image recognition device referred to in question three is worn behind a person’s ear or on a set of goggles or eyeglasses. Analyze user benefits of this type of device, as well as any detriments that may arise as a result of the use of this device for both your industry/product and for how
your marketing sector responds to changing conditions. How will this device affect marketing strategies and tactics.
Be sure to think through the implications. Give examples and relate those examples to the information from the text, the Wall Street Journal and class lecture.
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