You will be developing a Social Media Marketing plan for The Alabama Entrepreneurial Research Network. The Alabama Entrepreneurial Research Network (AERN) is a program to enhance business development throughout rural Alabama. AERN is directed through The University of Alabama’s Culverhouse College of Commerce in partnership with agencies in rural counties.
They are a program with three components. One is to provide computers and peripheral equipment, business software, and other business research resources to chambers of commerce, industrial development agencies, or other nonprofit organizations whose mission includes business development in very rural, low – income portions of Alabama. Review the AERN website and conduct a SWOT analysis.
An example is attached below. State the objectives of the social media plan This should be no longer than a paragraph. The objectives should include SMART goals that are measurable
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