I. Introduction
A. Lead-in (powerful first line!)
B. Overview of the situation: provide necessary information about your topic that a listener may or may not already know. What is the problem? Who or what is involved?
C. Background: Along with the overview of the situation, provide any necessary background information might include dates, names, past examples, and other relevant history of the situation.
II. Position statement (claim):Once you have acquainted the listener with your topic, you need to tell the listener why you are speaking about this topic in the first place:
Truth claim
Value claim
Or policy claim
III. Appeals (ethos, pathos, logos) and evidence
A. Appeals: to ethics, character, authority (ethos); to emotions (pathos); to reason (logos)
B. Evidence: citing of statistics, results, findings, examples, laws, relevant passages from authoritative texts
IV. Refutation (often presented with the evidence): What would the other side have to say about your thesis? How would you respond to this opponent? What can you do to prove the other side wrong?
V. Conclusion (peroration)
A. Highlights of key points presented (if appropriate)
B. Recommendations (if appropriate)
C. Illuminating restatement of thesis
D. Powerful last line!
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