AD680 Global Supply Chains
Case Study #4: Zappos.com: Developing a Supply Chain to Deliver WOW!
Stanford School of Business, Case GS-65
2011
This case study illustrates the management of a service supply chain. When reading this case, pay close attention to supply chain issues and the questions below. It is an interesting case because it concerns an enterprise that is provider of both goods and services (with both being very important to their competitiveness).
Working in teams, provide one response per team to each of the following questions. Be sure to follow APA guidelines included on the course Blackboard site.
Address the following questions (in at least one case, find an article that supports your statements):
1. Is the Zappos supply chain push or pull, and is it responsive or efficient? Explain.
2. List and discuss two threats to the long term sustainability of the Zappos approach.
Your team should submit one Word file, with a title page containing your names and the case study name.
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