New York Times (Critical Issues, Corporate Strategies and Competitive strategies)

1.  Critical Issues:  Define your critical issues and briefly discuss each.  (20 points)

  • Use a numbered (bulleted) format, not a narrative format

2.  Competitive/ Business Strategy (30 points)

  1. What is New York Time’s current competitive strategy: 
    1. How has the New York Times gained Cost Advantage?
    2. How has the New York Times gained Differentiation Advantage?

 

  • Propose a comprehensive list of future Competitive Strategy alternatives for the New York Times:

    1. What future strategy alternatives are available to the New York Times to gain future Cost Advantage?
    2. What future strategy alternatives are available to the New York Times to gain future Differentiation Advantage?

Use a bulleted format as appropriate, provide brief explanations where required, and be comprehensive.

3.  Corporate/ Directional Strategy (30 points)

  1. What Corporate/ Directional Strategies is the New York Times currently pursuing?  Be certain to cover each of the following areas:
    1. Intensive Strategies
    2. Integration Strategies
    3. Diversification Strategies
  1. Propose a comprehensive list of future Corporate Strategy alternatives for the New York Times in each of the 3 types of directional strategies listed above.

Use a bulleted format as appropriate, provide brief explanations where required, and be comprehensive.

4.  Conclusion and Strategy Recommendation (20 points): 

From your list of available strategy alternatives in questions # 2 and 3, propose a specific and thorough future strategy recommendation set for the New York Times. 

  • Make certain your recommendations are thorough, consistent with one another, and address your critical issues.
  • Discuss how and why you selected your strategy set.
  • Make certain that your strategy recommendation includes the following:
    • Corporate strategy
    • Business/ Competitive strategy
  • Be certain to discuss Corporate strategy issues and opportunities relevant to the New York Times using concepts from our text and classroom discussions on:  Global strategy; Mergers and Acquisitions; Maturing Industry strategy and Technological Innovation strategy.

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