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1-Can Porter’s Value Chain help us identify the source(s) of Tesco’s competitive advantage?
Other references
http://supplychainanalysis.igd.com/Hub.aspx?id=15&tid=1&rid=2 If you have difficulty opening this copy the link into your browser then it should open OK
http://www.bbc.co.uk/news/magazine-17767565
You can up-date the progress of Tesco by looking at the annual reports on the Tesco plc web site http://www.tescocorporate.com/
Portfolio and Seminar Questions
The portfolio question for this topic is as follows:
Can Porter’s Value Chain help us identify the source(s) of Tesco’s competitive advantage?
To help answer this, please come the seminar prepared to address how Tesco have used their core competences and capabilities to develop their international business, and explore why Tesco have had success in Asia but not in the US.
Additional reading about Porter´s Value Chain, a key strategy concept, can be found in various strategy books by
Robert Grant – Contemporary Strategy Analysis
Johnson and Scholes – Exploring Corporate Strategy
2-Explain the arguments for and against the multiple forms of acquisition (as stated in the article) which can be used as the basis for a company’s strategy for entering emerging markets.
3-What are the main elements of strategic leadership? What would you say is the single most important factor for successfully implementing a major change programme?
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