Put Yourself In The Role Of A CEO And Create Some Strategies And An Execution Plan To Achieve Your Proposed Strategies For this assignment, you will put yourself in the role of a CEO and create some strategies and an execution plan to achieve your proposed strategies.
Here is your scenario:
You are the CEO for Grocery Excellence—a company that is a manufacturer of refrigerated cases for grocery stores.
Create a formal strategy statement and execution plan for the following company objectives:
Select 3 from the list below.
- Expand your company customer base from just the East Coast to the rest of the United States.
- Increase your profit margin 10%
- Increase your sales volume by 15%
- Improve corporate image and reputation and brand awareness
- Lower manufacturing production costs/overhead
Be detailed in your strategy planning and how you will execute the plan.
Length approximately 4-5 pages
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