- Market recommendations: should the company enter new countries, refocus on the home market or seek to diversify geographically to reduce exposure to reduce exposure to certain countries?
- How can it adjust its global supply chain to mitigate the risk of closing borders, trade wars and anti-foreign backlash (country-of-origin effect); and take opportunity of the rivalry between cities and countries to gain the best terms for market entry or growth]
- HQ choices: should the company move its headquarter in view of looming issues, such as Brexit, looming trade wars, anti-immigrant and nationalist sentiment; and privacy issues?
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